Friday, March 23, 2007

It Depends on How You Look at It

For most areas of life, there really are very few revolutions in the conventional wisdom. For losing weight, say, it all comes down to: Burn more calories and/or intake fewer of them. Or, for almost all interpersonal relations, a good rule is: Don't be a prick. So what makes the next big self-help bestseller? You can bet your bippy it's the marketing.

This occurred to me last night as I settled up the bill for our meal. If someone had said to me, "Would you like to go to a fondue restaurant?" I would have (and did), reply, "Sounds dandy!"

But I might have reconsidered if someone asked me, "Would you like to sit a table for a very long time and be served a plate of raw meat that you then have to boil yourself?"

*

There's a little change in the schedule. The always excellent Theo Pauline Nestor and I will be at Third Place Books in Seattle on June 13, not June 14.

3 comments:

Heather Annastasia said...

So much depends on the marketing, especially when it comes to books.

I think the only thought more daunting than that of actually finishing a book is hoping the publisher will market the book successfully.

Being fairly fresh out of college myself, these remain only daunting thoughts for me.

You're out there living the dream!

Jennifer said...

Heather, I've been sitting here for, like, twenty minutes trying to think of something to say in response about dauntingness--it's such a great subject. I want to have a whole post on it.

Thanks for the inspiration, lady!

Heather Annastasia said...

Any time!

I'll be waiting for that post.

I'll tell you what, life in general can feel pretty daunting at times.